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How To Prepare For the Reopening of Tourism

How to prepare for the reopening of tourism is a daunting concern for many General Managers, Owners, and Revenue Managers across the Americas and even worldwide. For some the question may only be strategy, for other’s the question is much more nuanced, ‘when should we open.’

While we cannot tell you when to reopen in such a short blog (contact us directly for a full analysis), we can help with pointing you the right direction in preparing for reopening in this blog.

If you have not already you need to create a strategy that answers the question: 

‘Right Guest, at the Right Time, at the Right Price’

If you are missing the answer to any of these three, your first step is market research. You can either complete this task on your own or hire a consultant to perform the research on your behalf and present recommendations. 


In the process of planning for reopening of tourism it is invaluable that you understand who’s coming and when they are booking. These two pieces of data will allow you to ensure that your promotions are targeted during the booking window period where guests are actually booking while the third piece of data will help to ensure you are competitively priced while ensuring you are avoiding over-discounting and leaving money behind.

So there you have it an easy simple way to create an efficient and effective strategy to win business as the travel and tourism economy reopens.


At Harrison Hospitality Services we want to help strengthen the hospitality sector however we can. So for a limited-time we’re offering our business analysis consultation service, complimentary. That’s right, we will help you evaluate your property and leave you with actionable solutions and recommendations completely for free. Visit us at www.harrisonhospitality.com/covid19offer for more details and to schedule your property’s analysis

 
 
 

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